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Salesforce Marketing Cloud Advanced Cross Channel Sample Questions (Q97-Q102):

NEW QUESTION # 97
Which three features are supported in MC Advertising Studio?

A. Linkedin user matching
B. LinkedIn company matching
C. Myspace user matching
D. Facebook advanced match
E. Tiktok user matching

Answer: A,B,D

NEW QUESTION # 98
Which two statements are true when using Journey Data and Contact Data within Journey Builder?

A. Journey Data is dynamic data that retrieves the latest value upon decision split execution
B. Journey Data is a set of static values passed into the Journey for each contact
C. Contact Data is dynamic data that retrieves the latest value upon decision split execution
D. Contact Data is a set of static values passed into the Journey for each contact

Answer: B,C

NEW QUESTION # 99
how many activities recommended in a journey canvas.(150-200)

A. 0
B. 1
C. 2
D. 3

Answer: D

Explanation:
In Salesforce Marketing Cloud, when designing a journey within Journey Builder, it's recommended to limit the number of activities in a single journey canvas to around 50. This number balances complexity and manageability, ensuring that the journey remains effective and performant without becoming too cumbersome to maintain or update.

NEW QUESTION # 100
When are customers eligible to be send a message in STO(when customer will engage then its sent)

A. with the next hour
B. At the hour user engages Within the next 24hours
C. immediately when the STO activity arrives
D. Within the first minute of next hour.

Answer: A

Explanation:
For Send Time Optimization (STO) in Salesforce Marketing Cloud, the time a customer is predicted to engage with an email determines when they are sent the message. The email is dispatched within the next hour following the STO activity's processing, aligning the send time with anticipated engagement peaks based on historical data. This method ensures that messages are likely to be opened when customers are most active, optimizing engagement rates.

NEW QUESTION # 101
What is the fastest way to add a classification to a post?

A. Classification cannot be added to a post
B. Macro
C. Add classification manually to each post.

Answer: B

NEW QUESTION # 102
......

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